Merchant Center setup
Account setup, shipping and return settings, and connection to your store platform and Google Ads.
Shopping feed optimization
Work on your product feed so your products appear in Google Shopping, in free listings and in Shopping ads, with correct titles, prices and stock.
- 90-day pilot
- Month to month after that
- Senior specialists only
20+
14
20+
9
2
6
4
1
3
- Top 3
- 4 to 20
- Outside top 20
What is included
Feed titles and attributes
Product titles rewritten around how people search, with brand, type, size, colour, material and GTIN filled in.
Product schema
Product markup on your site matched to the feed, so price and stock agree in both places.
Feed error fixes
Disapproved products, price mismatches and missing attributes are fixed and monitored.
Reporting
One report a month, sent by email. It lists the work done and the numbers below.
What is reported
- Approved, limited and disapproved products
- Impressions and clicks from free listings and Shopping ads
- Revenue and return on ad spend, where ads run
Process
Before you start: free map check
You get a grid of your Google Maps ranks across your city for the services you sell. You decide from that whether a pilot makes sense.
Week 1: tracking and access
Call and form tracking goes live first, so the starting numbers are recorded. Accounts are set up in your name, with access shared to the team.
Weeks 2 to 8: the agreed work
The services in your plan are delivered: profile and page work, technical fixes, and ads or feed setup where they are in scope.
Weeks 9 to 12: reviews and second map check
Review requests run with your recent customers. The map grid is run again on the same points.
Day 90: report
You get the before and after grids and the list of calls and forms. You continue month to month or stop.
Pricing
Fixed monthly fee, quoted after the map check
- The fee depends on the services in your plan
- 90-day pilot, then month to month
- No setup fee
- The map check is free either way
Related services
Google Ads
Search campaigns, Local Services Ads, Performance Max and conversion tracking.
Technical SEO
Audits, crawling and indexing, site speed, structured data and migrations.
Local SEO
Google Maps rankings, service and city pages, reviews and citations.
FAQ
Which store platforms do you work with?
Shopify, WooCommerce, BigCommerce, Magento, Wix, Squarespace and any platform that can export a product feed.
Do I need to run ads?
No. Google shows free product listings from the same feed. Ads can be added later.
We have a physical store too. Does the feed help?
Yes. Products can be shown as available in your store to people searching nearby, once local inventory is set up.
Do you guarantee rankings?
No. Nobody controls Google's results. The pilot commits to specific work and to tracking every lead, so you can judge it on calls and forms.
How long is the contract?
The pilot is 90 days. After that it runs month to month and you can stop at any time.
Who does the work?
Senior specialists. There are no juniors or account managers, and you talk to the person doing the work.
Request a free map check
Send your business details and the services you want checked. The grid is emailed to you within 2 working days.
Or email hello@rankwardagency.com.